This tab contains all manual and connector costs. You can also add manual costs here in order to have a more refined view of your ROAS in the Acquisition tab, by clicking on the "+" sign at the top right of the "Manual costs" table. You can add fixed costs associated with levers and sub-levers, or variable costs as a percentage of connector spend.
Fixed costs will be divided by the day over the entire period selected. If you have a monthly fixed cost, you can therefore directly enter the annual fixed cost from 1st January to 31st December, which we will spread over the whole year.
