Behavior

The Evolution Graph provides a detailed breakdown of user visits and their corresponding consent statuses.

Below, the Global Analysis for the selected period displays total visits, the consent rate, and the Pre-engaged User Rate. This metric represents the proportion of users who were already active on your site via another traffic source before clicking an affiliate link.

The Attribution Position graph illustrates where affiliates appear within the conversion path (e.g., First, Middle, or Last click).

Finally, Conversion time tracks how long it takes for a user to complete a purchase from their first interaction within the conversion path.